Give every channel a sound foundation
We fix crawl, indexing and speed issues. Faster, accessible pages support organic search, Ads landing pages, conversions and AI-search visibility.
We provide technical SEO in Toronto for businesses that need faster pages, stronger indexing and more calls from search.
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Technical SEO, Google Ads, conversion fixes and AI-search visibility share insights and build on each other.
We fix crawl, indexing and speed issues. Faster, accessible pages support organic search, Ads landing pages, conversions and AI-search visibility.
Ads reach people searching now. The terms and pages that produce enquiries guide your SEO, conversion work and AI content priorities.
We improve the path from landing page to call or form. Enquiry data sharpens your Ads, SEO and AI-search content around what buyers need.
We improve how your business information is presented for AI search. Clearer answers strengthen your organic content and landing-page messaging.
Cozytime Child Care unified programme pages and exposed admissions content. In 12 months, monthly organic sessions rose 600 to 2,400. Find your gaps.
Grew monthly organic enquiries from 12 to 80 by consolidating competing programme pages, exposing admissions content and matching Toronto parents’ daycare searches.
Filter links generated indexable query URLs; corrected canonicals and removed 168 filter and tag URLs from indexing.
168 competing URLsElementor accordions fetched answers after clicks; rendered all 24 answers in server-side HTML.
24 answers exposedGTM listened to button clicks; switched 2 forms to validated success events and reconciled submissions against enquiry records.
2 forms corrected| Oct ’24 | 2 | form success events rebuilt; historical enquiries reconciled |
| Oct–Nov ’24 | 168 → 0 | tag and filter URLs retained in the index |
| Nov ’24 | 4 → 1 | competing Montessori pages consolidated with redirects |
| Dec ’24 | 24 | admissions answers rendered server-side |
| Jan–Feb ’25 | 8 | programme and admissions pages rebuilt around parent search intent |
| Mar–Apr ’25 | 96 | contextual links added between programmes, admissions and parent resources |
| May–Jun ’25 | 4 | tour-request layouts tested against confirmed enquiry conversion |
| Jul–Sep ’25 | 30 | referring domains earned through childcare resources and community outreach |
1 parent travel FAQ referenced transit planning without claiming another location
1 commuting section distinguished neighbourhood searches from centre-location searches
2 parent-resource references added to the Toronto family guide
1 outdoor-learning guide referenced public amenities, not centre facilities
Want the same breakdown for your site? It starts with a free audit.
Get A Free AuditAcross 6 business types, Ahrefs and Keyword Planner reveal demand. Your audit finds the barriers between you and those searches.
2,100 deduplicated commercial keywords across the target cities
Ahrefs + Keyword PlannerMedian across 240 commercial SERPs; ads and Map Pack included
QliqQliq SERP capture15 of 60 businesses; 10 per business type, 6–9 pm weekdays
QliqQliq mystery-shopper test12 of 60 enquiries unanswered within 2 business days
QliqQliq mystery-shopper test| Business type | Searches / mo | Avg CPC | Cost per lead | Top-10 ref. domains | Top-10 words | AI Overview |
|---|---|---|---|---|---|---|
| Plumbing | 64,000 | $18 | $150 | 130 | 1,500 | 20% |
| Dental clinics | 72,000 | $21 | $140 | 170 | 1,800 | 15% |
| Law firms | 48,000 | $36 | $240 | 260 | 2,400 | 10% |
| HVAC | 56,000 | $20 | $160 | 150 | 1,700 | 25% |
| Renovation | 44,000 | $15 | $150 | 120 | 1,900 | 30% |
| Accounting firms | 36,000 | $12 | $120 | 100 | 1,600 | 20% |
320,000 searches total; 40 SERPs per type. CPC is click-weighted; lead costs are spend divided by enquiries, not booked jobs. Referring domains and words are medians. Source: Ahrefs, Keyword Planner, DataForSEO, QliqQliq Ads accounts
Position 1: 14.3% versus 27.1%, a 12.8-point gap. Non-brand mobile queries; ads and Map Pack commonly precede organic listings. Source: GSC of client sites: 6 service businesses versus 24 baseline sites, 12 months
Reviews: median for sampled top-3 profiles, equally weighted across 6 business types; not a ranking threshold. Firms: deduplicated profiles within each city boundary; total 8,400. Source: QliqQliq Maps grid scan, 49 points per city; municipal boundaries: Statistics Canada census subdivisions.
of non-brand organic clicks come from phones
GSC of client sites, 6 businessesof commercial queries include a city, neighbourhood or near-me modifier
Ahrefs, 588 of 2,100 sampled keywordsair-conditioning searches in June–August versus December–February
Keyword Planner, 24 months; Toronto target marketof tracked enquiries mention same-day or emergency service
Call tracking + enquiry logs, 216 of 1,200 enquiriesenquiry rate on location-specific pages versus generic service pages
Client analytics + call tracking: 300/4,000 versus 200/4,000 organic sessionsof commercial SERPs display a Map Pack
QliqQliq SERP capture, 216 of 240 SERPsof commercial SERPs display ads above organic results
QliqQliq SERP capture, 180 of 240 SERPstop-10 results belong to service businesses rather than directories, publishers or platforms
QliqQliq SERP capture, 1,488 of 2,400 result slotsof sampled commercial queries trigger an AI Overview
DataForSEO, 48 of 240 SERPsreferring domains per top-3 service-business page, median
Ahrefs, sampled top-3 service-business pages across 240 SERPswords per top-10 service page, pooled median
QliqQliq crawl, 600 pagesof sampled service pages publish a starting price or fee range
QliqQliq crawl, 192 of 600 pagesof renovation pages explain when Toronto building permits may be required
QliqQliq crawl, 19 of 100 renovation pages; City of Toronto building permit guidance.of sampled service pages include a Toronto-area project or client example
QliqQliq crawl, 144 of 600 pagesof sampled origins with field data pass all 3 mobile Core Web Vitals
Chrome UX Report, 40 of 100 eligible origins% of enquiries through calls, forms and chat, respectively
Call tracking + form and chat logs: 720 calls, 420 forms, 60 chatsorganic session-to-enquiry rate: 1,200 enquiries from 20,000 sessions
Client analytics + call tracking, 6 businessesof enquiries arrive outside Monday–Friday, 9 am–5 pm
Call tracking + enquiry logs, 420 of 1,200 enquiriesmedian first response among 48 answered mystery form enquiries
QliqQliq mystery-shopper test, 60 businessesof mystery form enquiries receive no response within 2 business days
QliqQliq mystery-shopper test, 12 of 60 enquiriesMethod: 2,100 keywords · 240 commercial SERPs · 600 top-10 pages · 60 mystery calls · 60 form enquiries · 6 client sites · 12 months ending June 2026 · CAD throughout. Public benchmarks retain their stated dates. · Updated Q3 2026
Your free audit identifies technical barriers and the opportunities they leave on the table.
We examine competitor visibility and the searches your business is missing.
You get a clear order of priorities, tied to calls, enquiries and revenue.
Tested scripts and AI tools let our team release fixes and pages in hours or days.
Check rankings, leads, spend and every logged change in your 24/7 Glass Box Portal.
| MasterSEO | Typical agency | |
|---|---|---|
| Focus | Calls, enquiries and revenue | Technical reports without a clear business outcome |
| Speed | Scripts and AI tools ship work in hours or days | Changes wait in queues for weeks |
| Reporting | 24/7 portal with leads, spend and change logs | Periodic reports with limited detail |
| Conflicts | One major client per niche per region | Competing clients in the same market |
I care about the calls your business receives, not whether you know the names of the tools. My team handles the technical work so you can focus on serving the people who find you.
Anton Kovalchuk
Founder
It addresses how search engines access and index your pages, along with site speed and other technical barriers. We connect those fixes to the Toronto searches and enquiries that matter to your business.
We review your site and Toronto competitors, identify your biggest revenue leak and technical priorities, and build a 90-day roadmap. The audit is free, with no obligation to hire us.
QUIQ Pixel finds technical problems in hours. Our tested scripts and AI tools let the team ship fixes and pages in hours or days. Timing depends on your site, access and the work required.
Timing depends on your site and market. Your 90-day roadmap prioritizes the opportunities closest to revenue, but search engines control when changes are reflected in search results.
No. Search engines control their results, so no agency can guarantee a particular position. We focus on a measurable plan and show you rankings, leads, spend and changes in the Glass Box Portal.
No. We take one major client per niche per region, so we don't work for your direct competitors in your market.
Written and reviewed by Anton Kovalchuk, Founder of QliqQliq · Updated November 2026Get a free audit and a 90-day plan for your Toronto business. We'll handle the technical details.