We provide Google penalty recovery services for Canadian businesses, diagnosing traffic losses and fixing the issues behind them.
Toronto’s Trusted Agency | Forbes Agency Council Member
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Recovery works harder when search, ads, conversion fixes and AI visibility share the same plan.
We investigate manual actions, links, content and indexing, then address the cause. A healthier site gives your ads, conversion work and AI visibility a stronger foundation.
We run search ads while organic recovery is underway. Search-term data informs SEO priorities, and conversion fixes give paid visitors a clearer path to enquiry.
We fix friction on your key pages so search and ad visitors have a clearer path to contact you. What we learn also sharpens your recovery priorities.
We improve your content for AI search visibility. Those clearer pages also support organic recovery and give ad visitors better answers.
Toronto's Kozak Renovations overcame an unnatural-links manual action. See how removal evidence and site fixes rebuilt its lead flow.
Resolved 1 unnatural-links manual action through removal evidence and reconsideration; consolidated doorway content, repaired indexing and grew monthly organic leads from 6 to 23.
An Elementor template copied 1 canonical override; removed it and restored self-referencing project canonicals.
18 project pages excludedA Cloudflare rule challenged verified crawlers; narrowed its scope and checked server logs for successful fetches.
14 service URLs affectedCloudflare retained 1 cached X-Robots-Tag header; purged affected URLs and excluded administrative header responses from caching.
9 URLs blocked| Oct ’24 | 1240 | suspect backlinks reviewed; manual-action scope recorded |
| Oct–Nov ’24 | 230 | paid links removed; outreach evidence logged |
| Nov ’24 | 87 | remaining network domains disavowed for documented manual-action remediation |
| Dec ’24 | 96 → 12 | doorway pages consolidated into evidenced service-area hubs |
| Jan ’25 | 2 | reconsideration submissions completed; Search Console confirmed manual action revoked |
| Feb ’25 | 32 | service pages checked for canonicals, indexing and deduplicated lead tracking |
| Mar–May ’25 | 144 | contextual links added between services, neighbourhood hubs and renovation projects |
| Jun–Sep ’25 | 30 | editorial referring domains earned through renovation case studies |
1 heritage-approval checklist replaced generic permit claims
1 address-specific conservation screening step added before exterior-work estimates
1 ravine-permit explainer linked from addition enquiries
2 basement project studies distinguished underpinning approvals from cosmetic renovation work
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Get A Free AuditAudited sites lost 55.8% of monthly organic sessions in aggregate. Find out what's costing yours.
1,200 commercial keywords across 6 recovery segments
Ahrefs + Keyword Planner72 of 240; the other 168 had no GSC manual action
QliqQliq audits + GSC of client sites4,524,000 before vs 2,000,400 after; matched 28-day periods
QliqQliq audits + client analytics48 of 240; redirects, canonical tags or indexing controls were the primary cause
QliqQliq technical audit register| Recovery segment | Audits | Avg sessions before | Avg sessions after | Sessions lost | Est. revenue lost / mo | Searches / mo |
|---|---|---|---|---|---|---|
| Unnatural-link manual action | 48 | 20,000 | 8,000 | 60% | $24,000 | 3,200 |
| Pure-spam manual action | 24 | 15,000 | 3,000 | 80% | $18,000 | 1,400 |
| Content-related algorithmic decline | 60 | 25,000 | 12,500 | 50% | $20,000 | 2,600 |
| Link-spam algorithmic decline | 36 | 18,000 | 9,000 | 50% | $16,200 | 2,200 |
| Hacked-page spam | 24 | 12,000 | 3,600 | 70% | $12,600 | 1,800 |
| Migration or indexing fault | 48 | 16,000 | 8,000 | 50% | $14,400 | 800 |
240 audits; one primary diagnosis per website. Only the first 2 segments had confirmed manual actions. Algorithmic diagnoses are inferred, not Google-confirmed. Sessions use matched 28-day periods; revenue losses are modelled from pre-drop conversion values, not verified lost sales. Search volumes total 12,000. Source: QliqQliq audits, client analytics, Ahrefs, Keyword Planner
Position 1: 18.2% vs 27.1%; recovery-service ads occupy space above organic results. Branded queries excluded. Source: GSC of client sites: 12 recovery properties vs 30 other properties, 12 months
reviews = completed website audits; firms = audited businesses with a GSC manual action. Headquarters location; 240 audits and 72 manual actions in total. Counts describe this sample, not city-wide incidence. Source: QliqQliq audit register + GSC manual-action checks
monthly Canadian searches across 6 recovery segments
Ahrefs + Keyword Planneraverage Canadian recovery-service keyword CPC
Keyword Plannerof recovery-query impressions came from mobile devices
GSC of client sites, 12 propertiesof 180 recovery SERPs displayed search ads
QliqQliq SERP captureof 1,200 tracked keywords included a Canadian location
Ahrefswebsites had a confirmed GSC manual action
QliqQliq audits + GSC of client sitesmanual actions involved unnatural inbound links
QliqQliq manual-action audit registermanual actions involved pure spam
QliqQliq manual-action audit registerwebsites had an inferred algorithmic decline as their primary diagnosis
QliqQliq diagnostic auditswebsites had hacked-page spam as their primary diagnosis
QliqQliq security and index auditsaggregate organic sessions before losses across 240 websites
QliqQliq audits + client analyticsaggregate organic sessions after losses across 240 websites
QliqQliq audits + client analyticsaggregate organic sessions lost per matched 28-day period
QliqQliq audits + client analyticsestimated monthly revenue lost per unnatural-link manual-action website
QliqQliq conversion-value modelling, 48 websitesestimated monthly revenue lost per hacked-page spam website
QliqQliq conversion-value modelling, 24 websitesof 240 audited websites had a completed six-month follow-up
QliqQliq recovery case registerregained at least half their lost sessions within 6 months; 78 of 120
QliqQliq follow-up audits + client analyticshad manual actions revoked within 6 months; 27 of 36 followed cases
QliqQliq case register + GSC of client sitesmedian time to regain half of lost sessions among 78 qualifying cases
QliqQliq recovery case registerhad not regained half their lost sessions by month 6; 42 of 120
QliqQliq follow-up audits + client analyticsMethod: 240 diagnostic audits · 1,200 recovery keywords · 180 SERPs captured · 120 six-month follow-ups · 12 client GSC properties; audit sample is not national prevalence · Updated Q3 2026
We review your traffic loss and use the QUIQ Pixel to find technical issues in hours.
We check manual actions, links, content, indexing and migration history.
Tested scripts and AI tools let us ship fixes and pages in hours or days, not weeks.
For a manual action, we document the fixes and submit a reconsideration request to Google.
See rankings, leads, spend and every change in your Glass Box Portal, live 24/7.
| MasterSEO | Typical agency | |
|---|---|---|
| Diagnosis | Manual actions, links, content and indexing checked | A traffic drop labelled a penalty too soon |
| Visibility | 24/7 dashboard for leads, spend, rankings and changes | Updates on the agency's schedule |
| Execution | Scripts and AI tools ship fixes in hours or days | Fixes and pages take weeks |
| Competition | One major client per niche per region | Direct competitors on the same roster |
I built this team to get you calls and leads, not bury you in technical reports. You should see what changed, what it cost and what it brought back.
Anton Kovalchuk
Founder
We check Search Console for manual actions, inspect links, content and indexing, then build a recovery plan. If Google has issued a manual action, we document the fixes and prepare a reconsideration request.
No. An algorithm change, indexing issue or migration fault can also affect traffic. In our audits, 20% found migration faults rather than a penalty.
No. Google decides whether to lift a manual action, and nobody can guarantee rankings. We focus on documented fixes and a complete review request.
The QUIQ Pixel identifies technical problems in hours. Our scripts and AI tools let us ship fixes and pages in hours or days. Google's review timing and the return of traffic depend on the issue and market.
The scope depends on what the audit finds. Request your free audit to discuss the work your site needs.
We take on one major client per niche per region. Ask us about availability when you request your audit.
Written and reviewed by Anton Kovalchuk, Founder of QliqQliq · Updated November 2026Get a free audit and a clear view of what to fix. No technical jargon required.
