We provide on-page SEO services in Canada for businesses that want more qualified calls and leads from their websites.
Toronto’s Trusted Agency | Forbes Agency Council Member
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Your pages, ads, conversion fixes and AI-search visibility share one goal: more enquiries for your business.
We improve content, titles and internal links around customer searches. Clearer pages support AI-search visibility and give Ads and conversion work a stronger destination.
Paid search reaches prospects looking for your services. Search-term insights sharpen your page priorities, while stronger pages give ad clicks a better destination.
We improve calls to action and page paths so visitors from SEO and Google Ads know what to do next. Conversion insights guide future page improvements.
We make your service information easier for AI search tools to interpret. Clearer answers also strengthen your page content and give visitors more confidence.
For Toronto law firm LD Law LLP, we rebuilt 12 service pages without link acquisition. Find what's keeping your phone quiet.
Rebuilt 12 service pages around transaction intent, corrected titles and canonicals, and added contextual links. Organic leads rose from 10 to 38 monthly without link acquisition.
A cloned template retained the purchase canonical; assigned self-referencing canonicals to 3 transaction pages.
3 pages consolidated incorrectlyTheme and SEO plugin both appended branding; disabled theme output and rewrote 12 titles around transaction intent.
12 titles duplicated brandingA breakpoint rule hid accordion panels without controls; restored accessible toggles and visible summaries on 4 pages.
4 explanations inaccessible| Oct ’24 | 48 | URLs audited for intent, duplication, titles, headings and canonicals |
| Nov ’24 | 36 → 8 | location pages consolidated into Ontario-focused transaction resources with redirects |
| Dec ’24 | 3 | transaction canonicals corrected; purchase, sale and refinancing intent separated |
| Jan ’25 | 12 | service titles, descriptions and H1s rewritten against query intent |
| Feb–Mar ’25 | 12 | service pages rebuilt with processes, document checklists and fee explanations |
| Apr–May ’25 | 24 | competitor-gap questions answered within relevant service pages |
| Jun–Jul ’25 | 96 | contextual internal links added between services and transaction resources |
| Aug–Sep ’25 | 4 | mobile enquiry sections tested; calls and forms deduplicated |
1 closing-cost section distinguished both taxes and rebate eligibility
1 purchase checklist explained status-certificate review and condominium documents
3 title-review questions covered access, easements and survey availability
1 due-diligence section flagged property-specific conservation enquiries
Want the same breakdown for your site? It starts with a free audit.
Get A Free AuditQliqQliq audit; Ahrefs + Keyword Planner: 20.5K monthly Canadian searches across 6 on-page segments. Find your gaps.
620 English- and French-language keywords; deduplicated by primary intent
Ahrefs + Keyword Planner336 of 1,200 pages across 60 sites
QliqQliq on-page audit124 of 200 Canadian mobile SERPs
QliqQliq SERP capture12 of 40 enquiries through agency contact forms
QliqQliq mystery-shopper test| Service sub-segment | Searches / mo | Avg CPC | Cost per lead | Top-10 ref. domains | Top-10 words | AI Overview |
|---|---|---|---|---|---|---|
| Content optimization | 6,500 | $12 | $120 | 210 | 2,400 | 56% |
| Title tags & meta descriptions | 4,200 | $8 | $80 | 180 | 1,800 | 64% |
| Schema markup | 3,600 | $11 | $110 | 230 | 2,600 | 61% |
| Internal linking | 2,800 | $9 | $90 | 190 | 2,100 | 58% |
| Image optimization | 1,900 | $6 | $60 | 160 | 1,700 | 67% |
| Heading optimization | 1,500 | $7 | $70 | 140 | 1,500 | 63% |
Total: 20,500 searches / mo. CAD. Search demand includes informational queries; cost per lead covers service-intent campaigns only. Source: Ahrefs, Keyword Planner, QliqQliq Google Ads accounts
Position 1 CTR is 9.9 percentage points below baseline; ads and Map Packs compete for clicks. Source: GSC of client sites: 8 SEO providers versus 24 other sites, 12 months
49 grid points per city. Firms: verified service providers within municipal boundaries. Review medians are observations, not ranking thresholds. Source: QliqQliq Maps grid scan
of impressions came from mobile devices
GSC of client sites, 8 SEO providersof tracked keywords included a Canadian city or province
Ahrefsof monthly searches used French-language keywords
Keyword PlannerJanuary search demand versus the 12-month average
Keyword Plannerof organic landing sessions entered through service pages
QliqQliq client analytics, 8 sitestop-10 results belonged to agencies
QliqQliq SERP capture, 200 queriesof service SERPs displayed search ads
QliqQliq SERP capture, 200 queriesof service SERPs displayed an AI Overview
DataForSEO, 200 service queriesmedian referring domains among top-3 service pages
Ahrefstop-10 URLs changed between consecutive monthly captures
QliqQliq rank tracking, 12 monthsof audited pages lacked a unique meta description
QliqQliq on-page audit, 492 of 1,200 pagesof audited pages lacked an H1
QliqQliq on-page audit, 228 of 1,200 pagesof audited pages had fewer than 3 incoming internal links
QliqQliq on-page audit, 384 of 1,200 pagesof audited pages contained broken internal links
QliqQliq on-page audit, 276 of 1,200 pagesof audited origins passed mobile Core Web Vitals
Chrome UX Report, 19 of 50 eligible originsorganic sessions reached tracked service landing pages
QliqQliq client analytics, 8 sites, 12 monthsdeduplicated enquiries came from those organic sessions
QliqQliq CRM and call tracking, 8 sitesof tracked organic sessions generated an enquiry
QliqQliq client analytics and CRM% of enquiries by form / call / chat
QliqQliq CRM and call tracking, 2,400 enquiriesmedian first reply among 28 agencies responding within 2 business days
QliqQliq mystery-shopper testMethod: 620 keywords · 200 SERPs captured · 1,200 pages audited across 60 Canadian sites · 40 mystery enquiries · 8 client sites tracked over 12 months · Updated Q3 2026
We examine your content, titles, links and search intent to find where your pages need work.
We map page improvements to the searches and services that matter to your business.
Tested scripts and AI tools let our team ship fixes and pages in hours or days, not weeks.
We align your pages with Google Ads, conversion fixes and AI-search visibility.
See rankings, leads, spend and every change in your Glass Box Portal, live 24/7.
| MasterSEO | Typical agency | |
|---|---|---|
| Strategy | SEO, Ads, conversion and AI visibility work together | Channel-by-channel plans |
| Delivery | Tested scripts and AI tools ship work in hours or days | Changes take weeks |
| Visibility | 24/7 portal with leads, spend and change logs | Periodic reports |
| Focus | Calls, leads and revenue | Technical metrics first |
I care about your calls, leads and revenue—not making you learn SEO. My team handles the technical work, so you can get back to running your business.
Anton Kovalchuk
Founder
We improve the content and search signals on your pages, including titles, headings, internal links and canonicals. We focus on the searches your customers use and the actions you want them to take.
Our tested scripts and AI tools let us ship fixes and pages in hours or days, rather than the weeks typical agencies need. Search and lead results depend on your market, site and competition.
No. No agency controls Google's rankings. We focus on the work that supports visibility and enquiries, then track your progress.
No. We take one major client per niche per region and do not work for direct competitors.
Your audit is free. The scope depends on your website and goals. We'll discuss the work and pricing with you before you commit.
Your Glass Box Portal is live 24/7. It shows rankings, leads, spend and a log of every change, so you can see the work alongside the numbers that matter.
Written and reviewed by Anton Kovalchuk, Founder of QliqQliq · Updated November 2026Start with a free audit. We'll identify the page gaps standing between your business and its next enquiry.
