Make every channel work harder
We manage SEO and Google Ads together, repair lead tracking and improve conversion paths. Search and ad data guide each other, while cleaner measurement shows what brings enquiries.
Our digital marketing agency in Windsor manages SEO, Google Ads, conversion fixes and AI-search visibility for businesses that want more leads.
Toronto’s Trusted Agency | Forbes Agency Council Member





Claim your free digital marketing audit and growth strategy.






















SEO, Google Ads, conversion fixes and AI-search visibility share data and strengthen one another. You get one team focused on leads.
We manage SEO and Google Ads together, repair lead tracking and improve conversion paths. Search and ad data guide each other, while cleaner measurement shows what brings enquiries.
We improve local targeting and service pages to attract organic visitors. Insights from Google Ads guide page priorities, while stronger pages support conversion and AI-search visibility.
We manage campaigns around your services and market. Search-term and conversion data inform SEO priorities, while improved landing pages turn more paid visits into enquiries.
We structure your business and service information for AI-search visibility. The work builds on your SEO pages and reinforces a consistent message across search and ads.
Over 12 months, a Windsor dental clinic combined SEO, Google Ads and cleaner tracking to grow monthly enquiries from 20 to 87.
Combined SEO and Google Ads grew monthly enquiries from 20 to 87. Service-page consolidation, Windsor targeting and repaired attribution separated patient enquiries from duplicate conversions.
Confirmation-page reloads refired Google Ads tags; added booking-ID deduplication and reconciled counts against enquiry records.
18 duplicate conversions removedLocation-interest targeting admitted overseas Windsor searches; switched to presence-only targeting and reviewed geographic reports weekly.
47 overseas clicks identifiedCross-domain booking returns appeared as referrals; configured supported cross-domain measurement, referral exclusions and consent-aware attribution tests.
2 booking paths repaired| Oct ’24 | 2 | booking paths repaired; calls and forms deduplicated |
| Nov ’24 | 5 → 1 | competing dentist pages consolidated; redirects and internal links updated |
| Dec ’24 | 3 | service landing pages launched with appointment forms and call tracking |
| Jan ’25 | 12 | search ad creatives tested across 3 service groups |
| Feb ’25 | 1 | Windsor presence-only audience configuration; no patient remarketing |
| Mar ’25 | 186 | negative keywords added for jobs, courses and irrelevant searches |
| Apr ’25 | 3 | campaigns moved to conversion bidding using validated enquiry actions |
| May–Sep ’25 | 24 | service FAQs published; contextual links added from local content |
1 neighbourhood section used recognisable streets, not an invented clinic address
1 student appointment FAQ clarified booking requirements without promising insurance coverage
1 border-travel FAQ clarified Canadian location, currency and appointment timing
1 directions section referenced expressway access using the clinic’s actual location
Want the same breakdown for your site? It starts with a free audit.
Get A Free AuditAcross 6 business types, Windsor sees 100K monthly service searches. Ads appear above organic results on 70% of commercial SERPs.
1,200 deduplicated commercial keywords across 6 target municipalities
Ahrefs + Keyword Planner204 of 240 SERPs; 40 sampled per business type
QliqQliq SERP capture168 of 240 SERPs; presence can overlap with Map Packs
QliqQliq SERP capture15 of 60 businesses; 10 per business type, 6–9 pm weekdays
QliqQliq mystery-shopper test| Business type | Searches / mo | Avg CPC | Cost per lead | Top-10 ref. domains | Top-10 words | AI Overview |
|---|---|---|---|---|---|---|
| HVAC contractors | 18,000 | $12 | $120 | 65 | 1,400 | 20% |
| Plumbers | 14,000 | $14 | $140 | 55 | 1,300 | 25% |
| Dental clinics | 22,000 | $16 | $160 | 90 | 1,600 | 15% |
| Law firms | 12,000 | $24 | $240 | 140 | 2,000 | 10% |
| Auto repair | 16,000 | $6 | $60 | 40 | 1,000 | 5% |
| Home renovation | 18,000 | $10 | $100 | 70 | 1,500 | 30% |
100,000 searches total; 40 SERPs and 100 pages per type. CPC is click-weighted; cost per lead is spend divided by enquiries, not booked jobs. Referring domains and words are medians. Source: Ahrefs, Keyword Planner, DataForSEO, QliqQliq Ads accounts
Position 1: 16.4% versus 27.1%, a 10.7-point gap. Non-brand mobile queries; ads and Map Packs commonly precede organic listings. Source: GSC of client sites: 6 service businesses versus 24 baseline sites, 12 months
Reviews: median for sampled top-3 profiles, equally weighted across 6 business types; not a ranking threshold. Firms: deduplicated profiles within municipal boundaries; total 3,000. Lakeshore and Essex refer to entire municipalities. Source: QliqQliq Maps grid scan, 49 points per municipality; municipal boundaries: County of Essex and City of Windsor.
of non-brand organic clicks come from phones
GSC of client sites, 6 businessesof commercial keywords include a municipality, neighbourhood or near-me modifier
Ahrefs, 348 of 1,200 keywordsair-conditioning searches in June–August versus the other 9 months, monthly average
Keyword Planner, 24 monthsof paid-search clicks originate outside the targeted Canadian service area
QliqQliq Ads account location audit, 800 of 10,000 clicks before targeting changesenquiry rate on municipality-specific pages versus matched general service pages
Client analytics + call tracking: 7% versus 5%, 6 businessesof commercial SERPs display a Map Pack
QliqQliq SERP capture, 204 of 240 SERPsof commercial SERPs display ads above organic results
QliqQliq SERP capture, 168 of 240 SERPstop-10 results belong to service businesses rather than directories, publishers or platforms
QliqQliq SERP capture, 1,632 of 2,400 result slotsof sampled commercial queries trigger an AI Overview
DataForSEO, 42 of 240 SERPsreferring domains per top-3 service-business page, median
Ahrefs, 240 commercial SERPswords per top-10 service page, pooled median
QliqQliq crawl, 600 pagesof sampled service pages publish a starting price or fee range
QliqQliq crawl, 192 of 600 pagesof renovation pages explain permits and conservation approvals where applicable
QliqQliq review, 18 of 100 renovation pages; City of Windsor and Essex Region Conservation Authority guidance.of sampled pages name at least 1 Windsor neighbourhood, such as Walkerville or Sandwich
QliqQliq crawl, 144 of 600 pagesof sampled origins with field data pass all 3 mobile Core Web Vitals
Chrome UX Report, 41 of 100 eligible origins% of organic enquiries through calls, forms and chat, respectively
Call tracking + form and chat logs: 720 calls, 420 forms, 60 chatsorganic session-to-enquiry rate: 1,200 enquiries from 20,000 sessions
Client analytics + call tracking, 6 businesses, 12 monthsof organic enquiries arrive outside Monday–Friday, 9 am–5 pm
Call tracking + enquiry logs, 384 of 1,200 enquiriesmedian first response among 48 answered mystery form enquiries
QliqQliq mystery-shopper test, 60 businessesof mystery form enquiries receive no response within 2 business days
QliqQliq mystery-shopper test, 12 of 60 enquiriesMethod: 1,200 keywords · 240 commercial SERPs · 600 top-10 pages · 60 mystery calls · 60 form enquiries · 6 client sites · CAD throughout. Public benchmarks retain their stated dates. · Updated Q3 2026
Tell us about your Windsor business and the leads you want.
We examine your search presence, ads, website and lead tracking for opportunities.
We build a plan around the channels and fixes that support your growth.
The QUIQ Pixel finds technical issues in hours. Tested scripts and AI tools speed up fixes and pages.
Check rankings, leads, spend and the change log in the Glass Box Portal, 24/7.
| MasterSEO | Typical agency | |
|---|---|---|
| Visibility | 24/7 portal for rankings, leads, spend and changes | Periodic reports |
| Execution | Tested scripts and AI tools speed fixes and pages | Manual workflows |
| Strategy | SEO, ads, conversion and AI search work together | Separate channel plans |
| Focus | Calls, leads and revenue—not technical jargon | Traffic and technical deliverables |
I built this team to get you calls, leads and revenue—not to bury you in technical reports. You focus on your business; we handle the work behind the numbers.
Anton Kovalchuk
Founder
We manage SEO, Google Ads, conversion improvements and AI-search visibility for Windsor businesses. We connect the work and measure enquiries, so you can see what your marketing is producing.
We combined SEO and Google Ads, consolidated service pages, targeted Windsor searches and repaired attribution. Over 12 months, qualified monthly leads rose from 20 to 87. Organic leads grew from 8 to 35; paid leads grew from 12 to 52.
The QUIQ Pixel finds technical SEO problems in hours. Our tested scripts and AI tools let the team ship fixes and pages in hours or days. Lead growth depends on your market, starting point and campaign.
No. Rankings are not guaranteed. We focus on the work, measurement and decisions that support more qualified enquiries. Your results and timing depend on your market and starting point.
Ahrefs and Keyword Planner show 100K monthly service searches across 6 business types. QliqQliq's SERP capture found Map Packs on 85% of commercial SERPs and ads above organic results on 70%. Its mystery-shopper test found 25% of after-hours calls unanswered.
We take one major client per niche per region, so we do not work for your direct competitors. Ask about availability for your Windsor business when you request your free audit.
Written and reviewed by Anton Kovalchuk, Founder of QliqQliq · Updated November 2026Find the gaps in your marketing and see where to act first. Start with a free audit.