See your revenue soar with a solid SEO strategy. Our Edmonton SEO services take your business way beyond rankings and traffic. Investing in a powerhouse local SEO service will get you authentic leads and actual conversions, the numbers that truly matter. Contact us for your free SEO audit today.
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Local SEO is an SEO strategy that utilizes local citations from business listings and reputable websites with the goal to improve your rankings in local search results pages. If you are based in Edmonton, a solid Edmonton local SEO strategy will result in people seeing your business whenever they search for specific keywords in your location. Local SEO covers directories and reviews, citations, and your Google My Business profile.
We will list your business with all reputable local listings available, which will then function as citations that tell Googlebots (Google's web crawlers) that you exist. Apart from that, any other online mention of your phone number or address also helps. Once Google recognizes you, it only follows that you achieve higher rankings on SERPs that bear your location.
Of course, local SEO is not as simple as putting your brand's details in all directories. Not every local citation is created equal. Our SEO experts create citations only on websites and directories that are contextually relevant and considered high-authority. In addition, we also make sure that your website itself is well-optimized to reflect the right content that will attract local searches.
01
Components of Search Engine Optimization (SEO)
For your site to find quality leads that convert, you need to get it to appear on the first pages of search results. If you are a small company that doesn't have the budget to constantly place ads, your best action is to launch a well-oiled SEO strategy. By optimizing your website to satisfy search engine algorithms, you need to have the right mix of SEO strategies. Here are the critical components of search engine optimization and why they are crucial to your SEO strategy.
02
Website Audit
Don't let your moneymaking pages go to waste. Scan your website for hundreds of technical and SEO errors that affect your ranking scores. Our all-in tech website audit coverage includes checks on your loading speed, content quality, site crawlability, internal linking errors, meta tags, JS and CSS errors, HTTPS errors, AMP implementation issues, and more. We can help identify the errors and find ways to fix them.
03
Google My Business
A Google My Business (GMB) profile is that box that appears on SERPs that shows your business's location, contact details, operating hours, main photo, ratings, and other information that will help customers know who you are and find you. Google My Business is free, but if you want it to work to your fullest advantage, our Edmonton SEO specialists can help optimize your profile and ensure that you are discoverable and your ratings stay positive.
04
Local Citations
Drive your website to the top of location-based searches and turn more leads in your vicinity into real sales. A local citation is any mention online of your business's name, address, and contact details. These mentions can appear on social media platforms, local business directors, websites, or apps. Having accurate local citations will help you rank better on Google Maps, and you can manage as many citations as possible to ensure all details are correct.
05
Keyword + Competitor Research
Keywords are the core of on-page optimization and play a crucial role in your website's ranking ability. We can identify the best mix of keywords and key phrases that will have a major and lasting impact on your SEO targets. We also determine which keywords your competitors are ranking for, so you know which ones are working and, with some work and research, which ones you can take over.
06
Link Building
Links are essential to your SEO strategy and are responsible for a massive chunk of your off-page SEO efforts. Often referred to as the internet's "currency," links function like an online reputation and legitimacy builder. These include internal (links that connect pages from within the same domain) and external links (links coming from outside your domain or backlinks). Our Edmonton SEO experts can help generate high-quality links and backlinks for your businesses in a way that will solidify your EAT (expertise, authoritativeness, and trustworthiness).
SEO is a process of improving your site's content and design to improve visibility in relevant searches.
SEO is an organic and sustainable way to generate traffic for your website, which, ultimately, will generate more leads and result in higher and consistent sales.
Website or traditional SEO is focused on having your website rank high on a global or national scale. Meanwhile, local SEO is all about capturing the attention of searches in a particular area.
For most websites, SEO results typically aren't accurately generated until around four to six months. Note, however, that this is when you START seeing the fruits of your SEO efforts. You will know when your SEO strategy has genuinely been effective and sustainable in six months to a year.
An SEO audit is a process of checking and analyzing your website's performance based on search engine guidelines and best practices. It is the first step before you design an implementation strategy. You need an SEO audit to know where your site is at the moment, what the potential blockers are, and how to address each of these blockers so you finally achieve the outcome you want.
No, it does not. The platform you have has no relation to your SEO results. For SEO, the major driving factor is your content, and that is what you should invest in if you want your website to rank and generate sales.
MasterSEO Toronto Company offers a full range of SEO and digital marketing services that are custom-tailored to your specific needs. We understand that there's no one-size-fits-all formula to effective and sustainable SEO. That said, we provide Edmonton businesses (and all our Toronto clients) with bespoke, white hat digital marketing solutions with fast, no-nonsense results.
