Put your offer in front of the right people
We manage creative, audiences and campaign spend. Ad performance reveals which offers to carry into your landing pages, Google Ads and search content.
Your Instagram ads agency in Canada. We manage creative, targeting and campaigns for businesses that want measurable leads and sales.
Toronto’s Trusted Agency | Forbes Agency Council Member





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Instagram opens the door. Conversion fixes, Google Ads and SEO with AI-search visibility work alongside it to turn attention into enquiries and sales.
We manage creative, audiences and campaign spend. Ad performance reveals which offers to carry into your landing pages, Google Ads and search content.
We fix friction on landing pages and at checkout. Better conversion gives Instagram, Google Ads and organic search a stronger destination for their traffic.
Google Ads puts your offer in front of active searchers. Search insights sharpen your Instagram messaging, while shared landing-page fixes support both campaigns.
SEO and AI-search visibility put your business in more discovery paths. Search insights inform Instagram creative, and conversion fixes make organic visits work harder.
Toronto's Baby Warehouse grew Instagram-attributed monthly revenue from $12,000 to $84,000 CAD. Ad spend held at $8,000 a month.
Increased Instagram-attributed orders 40 → 214 and revenue $12,000 → $84,000 CAD; monthly spend stayed $8,000 through catalogue repairs, Reels testing and checkout changes.
Variant links omitted finish parameters; rebuilt 64 catalogue URLs using variant IDs and verified Instagram previews.
64 variant destinations correctedCheckout redirects stripped click identifiers; retained consented attribution server-side and reconciled 23 test orders.
23 test orders matchedPixel and Conversions API generated different event IDs; shared order-based IDs across both purchase signals.
2 signals deduplicated| Jan ’25 | 2 | purchase signals reconciled; consented click attribution and order-ID deduplication installed |
| Feb ’25 | 64 | catalogue variant links repaired; stock and price synchronisation checked |
| Mar ’25 | 18 | Reels, Stories and Feed creatives tested across nursery product categories |
| Apr ’25 | 4 | landing pages added dimensions, delivery estimates and assembly information |
| May ’25 | 3 | audience groups tested: prospecting, product viewers and checkout abandoners |
| Jun ’25 | 2 | sales campaigns switched from engagement optimisation to purchase bidding |
| Jul ’25 | 12 | creator demonstrations tested with placement-specific crops and product overlays |
| Aug–Dec ’25 | 6 | checkout tests covered shipping estimates, payment options and delivery questions |
1 delivery module prompted buyers to check elevator bookings before furniture arrival
3 measurement prompts covered doorways, stair turns and packaged dimensions
2 delivery questions separated building access from assembly requirements
1 product-information checklist checked crib claims before catalogue promotion
Want the same breakdown for your site? It starts with a free audit.
Get A Free AuditQliqQliq client data: $1.51 per link click and $31.55 per lead. Use these Ads Manager and CRM benchmarks to assess your spend.
48 accounts across 6 segments; impressions are not unique people
QliqQliq client Ads Manager exports$195,000 spend ÷ 129,300 link clicks; rounded
QliqQliq client Ads Manager exports$195,000 spend ÷ 6,180 leads; rounded
QliqQliq CRM and Ads Manager reconciliation1,000 sponsored units among 4,000 units in 200 mobile captures
QliqQliq Instagram feed capture| Advertiser segment | Impressions / mo | Avg CPC | Cost per lead | Avg CPM | Link CTR | Click-to-lead rate |
|---|---|---|---|---|---|---|
| Retail & e-commerce | 3,000,000 | $1.20 | $24 | $12 | 1.0% | 5% |
| Beauty & personal care | 2,400,000 | $1.50 | $30 | $18 | 1.2% | 5% |
| Home services | 2,100,000 | $2.00 | $50 | $18 | 0.9% | 4% |
| Fitness & wellness | 1,800,000 | $1.00 | $20 | $15 | 1.5% | 5% |
| Education & training | 1,500,000 | $1.80 | $36 | $18 | 1.0% | 5% |
| Professional services | 1,200,000 | $2.50 | $62.50 | $20 | 0.8% | 4% |
12 million impressions, 129,300 link clicks and 6,180 leads monthly. Retail leads are enquiries or sign-ups, not purchases. CPC uses link clicks; CPM uses impressions. Source: QliqQliq client Ads Manager exports and CRM reconciliation
10 buckets represent 1–10 monthly impressions per person. Matched awareness-campaign subset; not organic rankings or the pooled account CTR. Source: QliqQliq matched exposure test, client paid-social accounts
Reviews: median Google Business Profile review count among sampled advertisers headquartered in each city. Firms: advertiser accounts; 48 total. Not a paid-media ranking factor. Source: QliqQliq Maps grid scan and advertiser account register
monthly Instagram media spend across 48 accounts
QliqQliq client Ads Manager exportspooled cost per 1,000 impressions
QliqQliq client Ads Manager exportsmonthly link clicks from 12 million impressions
QliqQliq client Ads Manager exportspooled link CTR, rounded
QliqQliq client Ads Manager exportsmedian monthly impressions per reached person across accounts
Meta Ads Manager% of leads from Feed / Reels / Stories
QliqQliq placement-level CRM reconciliationof spend allocated to video creative
QliqQliq client Ads Manager exportsof spend allocated to static and carousel creative
QliqQliq client Ads Manager exportsmedian creative variants tested per account monthly
QliqQliq creative test registermedian interval between creative launches
QliqQliq creative test registermonthly deduplicated leads across 48 accounts
QliqQliq CRM reconciliationpooled click-to-lead rate, rounded
QliqQliq CRM and Ads Manager reconciliation% of leads from website forms / Instagram instant forms
QliqQliq CRM reconciliationmonthly website-form leads
QliqQliq CRM reconciliationmonthly Instagram instant-form leads
QliqQliq CRM reconciliationaccounts sending server-side conversion events
QliqQliq tracking auditaccounts excluding existing leads from prospecting
QliqQliq audience auditaccounts returning qualified-lead events to Meta
QliqQliq CRM integration auditclick-through attribution window; view-through leads excluded
QliqQliq attribution protocolmedian mobile landing-page LCP across sampled destinations
Chrome UX ReportMethod: 48 advertiser accounts · 6 segments · 12 million monthly impressions · 200 mobile feed captures · Q2 2026 monthly averages · CAD · leads deduplicated; click-through attribution only · Updated Q3 2026
Your free audit examines your campaigns and highlights where attention or sales are slipping away.
We align your audience, offer and tracking with the leads or orders your business needs.
Our team uses tested scripts and AI tools to ship fixes and pages in hours or days, not weeks.
We test creative and targeting, then improve the pages and checkout your ad traffic reaches.
Your Glass Box Portal shows rankings, leads, spend and every logged change, 24/7.
| MasterSEO | Typical agency | |
|---|---|---|
| Reporting | Live portal with spend, leads and changes | Periodic reports |
| Delivery | Tested scripts and AI tools speed up fixes | Weeks to ship changes |
| Focus | Leads, orders and revenue | Clicks and impressions |
| Competition | 1 major client per niche per region | No niche exclusivity |
I care about the calls and orders you get, not whether you understand the tools behind them. You deserve to see where your money goes.
Anton Kovalchuk
Founder
We plan and manage your paid Instagram campaigns, including creative, targeting, tracking and ongoing tests. We also look at the pages and checkout your ads send people to, so your campaign is measured against leads and orders.
Your ad budget and management fee depend on your goals and scope. Across QliqQliq client data, the average link click cost was $1.51 and the average lead cost was $31.55 CAD. These are benchmarks, not guaranteed prices.
Timing depends on your market, budget and campaign data. Our team uses tested scripts and AI tools to ship fixes and pages in hours or days, while campaign performance needs testing and measurement.
The Glass Box Portal is available 24/7. It shows rankings, leads, spend and a log of changes, so you can see what your team has done without waiting for an update.
We take on one major client per niche per region. That means we do not work for your direct competitors in the same region.
In a QliqQliq Instagram feed capture, 25% of observed feed units were ads. Your creative needs to earn attention, and the page behind it needs to give people a reason to act.
Written and reviewed by Anton Kovalchuk, Founder of QliqQliq · Updated November 2026See where your Instagram spend is leaking and what to fix first.