One plan for the leads you want
We manage SEO, Google Ads, conversion fixes and AI-search visibility together. Search insights sharpen ads; lead data guides the next site improvement.
As a digital marketing agency serving Vaughan, we handle SEO, Google Ads, plus conversion fixes for businesses seeking more qualified leads.
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SEO, Google Ads, conversion fixes and AI-search visibility share data, so each part makes the others more effective.
We manage SEO, Google Ads, conversion fixes and AI-search visibility together. Search insights sharpen ads; lead data guides the next site improvement.
The QUIQ Pixel finds technical SEO problems in hours. We build search and AI visibility, giving ads and landing pages better audience insights.
We run search campaigns for the services you want to sell. Conversion data shows which searches bring leads and informs your SEO priorities.
We improve landing pages and track conversions, so SEO and ads send visitors to pages built to turn interest into enquiries.
Organic leads rose 8 to 37; Ads leads, 12 to 55. See how a Vaughan HVAC contractor did it in 12 months—and what it means for you.
Monthly qualified leads increased from 20 to 92 through service-page consolidation, seasonal search campaigns, landing pages and CRM-verified conversion tracking.
A WordPress redirect discarded query strings; preserved gclid and tested 12 mobile landing paths.
12 paths lost attributionElementor success and history-change triggers both fired; replaced them with 1 submission-ID event and CRM deduplication.
2 triggers inflated conversionsDuplicated templates retained a fixed canonical; restored self-referencing canonicals and validated 6 service URLs.
6 URLs lost eligibility| Oct ’24 | 2 | click-based conversions replaced with CRM-qualified form and call imports |
| Oct–Nov ’24 | 17 → 6 | service URLs consolidated; redirects and self-referencing canonicals validated |
| Nov ’24 | 186 | negative keywords added for jobs, training, parts and DIY |
| Dec ’24 | 3 | landing pages launched for furnaces, air conditioners and heat pumps |
| Jan–Mar ’25 | 12 | service FAQs published around repairs, installation and Vaughan coverage |
| Apr ’25 | 18 | search-ad variants tested across 3 seasonal service campaigns |
| May ’25 | 4 | audience segments added in observation; existing-customer exclusions applied |
| Jun–Sep ’25 | 3 | campaigns moved to qualified-lead bidding after conversion-volume checks |
1 property-specific regulation check before proposing outdoor equipment relocation
1 heritage-approval checkpoint on the installation enquiry form
1 condenser-location checklist linked from installation landing pages
2 seasonal campaign themes: furnace repair and air-conditioning repair
Want the same breakdown for your site? It starts with a free audit.
Get A Free AuditAhrefs and Keyword Planner found 180K monthly service searches across 6 Vaughan business types. See where you stand.
1,200 deduplicated commercial keywords; Vaughan-targeted estimates
Ahrefs + Keyword Planner1,080 of 6,000 profiles across Vaughan and 5 neighbouring municipalities
QliqQliq Maps grid scanMedian across 240 Vaughan commercial SERPs; ads and Map Pack included
QliqQliq SERP capture21 of 60 Vaughan businesses; 10 per business type, 6–9 pm weekdays
QliqQliq mystery-shopper test| Business type | Searches / mo | Avg CPC | Cost per lead | Top-10 ref. domains | Top-10 words | AI Overview |
|---|---|---|---|---|---|---|
| Renovation | 36,000 | $12 | $120 | 90 | 1,500 | 20% |
| Landscaping | 24,000 | $8 | $80 | 65 | 1,200 | 25% |
| Dental clinics | 42,000 | $16 | $160 | 120 | 1,700 | 15% |
| Law firms | 30,000 | $28 | $200 | 180 | 2,100 | 10% |
| Auto repair | 18,000 | $7 | $70 | 50 | 1,000 | 5% |
| Realtors | 30,000 | $9 | $150 | 150 | 1,400 | 0% |
180,000 searches total; 40 SERPs per type. CPC is click-weighted; lead costs are spend divided by enquiries, not sales. Referring domains and words are medians. Source: Ahrefs, Keyword Planner, DataForSEO, QliqQliq Ads accounts
Position 1: 14.6% versus 26.8%, a 12.2-point gap. Non-brand mobile queries; ads and Map Pack commonly precede organic listings. Source: GSC of client sites: 6 Vaughan service businesses versus 24 baseline sites, 12 months
Reviews: median for sampled top-3 profiles, equally weighted across 6 business types; not a ranking threshold. Firms: deduplicated profiles captured within municipal boundaries, not a business census; total 6,000. Source: QliqQliq Maps grid scan, 49 points per municipality; municipal boundaries: Statistics Canada census subdivisions.
of non-brand organic clicks come from phones
GSC of client sites, 6 Vaughan businessesof commercial queries include Vaughan, a district name or a near-me modifier
Ahrefs, 1,200-keyword samplelandscaping searches during April–September versus October–March
Keyword Planner, 24 months; Vaughan-targeted estimatesof commercial queries name Woodbridge, Maple, Concord, Kleinburg or Thornhill
Ahrefs, 168 of 1,200 keywords; Vaughan-targeted estimatesenquiry rate on district-specific landing pages versus matched citywide pages
Client analytics + call tracking, 6 Vaughan businessesof commercial SERPs display a Map Pack
QliqQliq SERP capture, 216 of 240 SERPsof commercial SERPs display ads above organic results
QliqQliq SERP capture, 180 of 240 SERPstop-10 results belong to service businesses rather than directories, publishers or platforms
QliqQliq SERP capture, 1,488 of 2,400 organic listingsof sampled commercial queries trigger an AI Overview
DataForSEO, 30 of 240 SERPsof tracked paid-search spend produces no recorded enquiry
QliqQliq Ads accounts + call tracking, $24,000 of $120,000 across 6 businesseswords per top-10 service page, pooled median
QliqQliq crawl, 600 pagesof sampled service pages publish a starting price or fee range
QliqQliq crawl, 192 of 600 pagesof renovation pages explain municipal permits or TRCA screening
QliqQliq crawl, 18 of 100 renovation pages; context: City of Vaughan and TRCA.of sampled pages include a Vaughan project address, district reference or local case study
QliqQliq crawl, 204 of 600 pagesof sampled origins with field data pass all 3 mobile Core Web Vitals
Chrome UX Report, 42 of 100 eligible origins% of organic enquiries through calls, forms and chat, respectively
Call tracking + form and chat logs, 720 calls, 420 forms, 60 chatsorganic session-to-enquiry rate: 1,200 enquiries from 20,000 sessions
Client analytics + call tracking, 6 Vaughan businessespaid-search click-to-enquiry rate: 800 enquiries from 10,000 clicks
QliqQliq Ads accounts + call tracking, $120,000 spend; $150 blended cost per enquirymedian first response among 45 answered mystery form enquiries
QliqQliq mystery-shopper test, 60 Vaughan businessesof mystery form enquiries receive no response within 2 business days
QliqQliq mystery-shopper test, 15 of 60 enquiriesMethod: 1,200 keywords · 240 commercial SERPs · 600 top-10 pages · 60 mystery calls · 60 form enquiries · 6 client sites · Vaughan demand; neighbouring municipalities for Maps comparisons · CAD throughout. Public benchmarks retain their stated dates. · Updated Q3 2026
Your free audit examines your visibility, campaigns and the gaps between a click and a lead.
We build a plan around your services, market and the leads you want.
Our tested scripts and AI tools let the team ship fixes and pages in hours or days, not weeks.
SEO, ads, conversion work and AI visibility feed insights into one plan.
Your Glass Box Portal shows rankings, leads, spend and every logged change, 24/7.
| MasterSEO | Typical agency | |
|---|---|---|
| Visibility | 24/7 portal with leads, spend and a change log | Periodic reports with limited work details |
| Speed | Scripts and AI tools ship work in hours or days | Manual queues with changes taking weeks |
| Focus | 1 major client per niche in each region | Multiple clients competing in the same market |
| Strategy | SEO, Ads, conversion and AI visibility work together | Channels managed in isolation |
I don't expect you to learn the technology. I want you to see what matters: qualified leads, calls and revenue. My team handles the details; you see the work.
Anton Kovalchuk
Founder
We manage SEO, Google Ads, conversion improvements and AI-search visibility as a connected plan. The aim is to reach relevant buyers and turn their interest into enquiries.
Your Glass Box Portal is available 24/7. It shows rankings, leads, spend and a log of changes, so you can see the work alongside the numbers.
Our in-house scripts and AI tools let us ship fixes and pages in hours or days, rather than the weeks typical agencies need. Timing depends on your site, market and priorities.
No. We don't guarantee rankings. We focus on sound execution, transparent measurement and the calls and leads that matter to your business.
Your investment depends on your goals, competition and the work your business needs. Start with a free audit so we can assess your situation and discuss a plan.
We tailor campaigns to your service area, whether you serve families in Woodbridge or industrial businesses in Concord. Your audit identifies opportunities that fit your business.
Written and reviewed by Anton Kovalchuk, Founder of QliqQliq · Updated November 2026Find where your marketing loses leads—and how to act. Start with a free audit.