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We connect your SEO and ads to service pages built for enquiries. Conversion fixes make both channels work harder, while clear service information supports AI visibility.
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Digital Marketing Agency for Hamilton: More Qualified Leads
We manage SEO, Google Ads, conversion fixes and AI-search visibility for Hamilton businesses. Your goal: more qualified enquiries.
- 910,341+ leads for Ontario businesses
- 24/7 access to rankings, leads and spend
- 1 major client per niche, per region
Toronto’s Trusted Agency | Forbes Agency Council Member
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Trusted by 1,000+ businesses across Ontario
ONE CONNECTED SYSTEM
1 digital marketing agency for Hamilton. 4 channels in sync.
Search, ads, conversion fixes and AI visibility share what works. You get one team focused on leads, not a pile of disconnected services.
Put your services in the path of local searches
We improve your site's structure and service content for relevant searches. Those improvements give ads stronger landing pages and AI tools clearer information about your business.
More paths from local searches to your services
Reach buyers while they search
We manage paid campaigns around your services and track enquiries. Search and conversion data sharpen your landing pages and inform your SEO priorities.
Paid campaigns measured against enquiries
Make your expertise clear to AI tools
We structure and strengthen your service information for AI search. That same clarity supports your SEO content and gives visitors a more useful landing-page experience.
Clearer service information across search channels
Case study
15 to 56 qualified leads a month in Hamilton
A roofer paired SEO and Google Ads over 12 months; monthly ad spend rose from $2,000 to $3,000. See where your next leads are hiding.
SEOPPCRoof repairs & replacementHamilton, ON12 months
Hamilton roofing company
15→56qualified leads per monthorganic + paid; deduplicated forms and calls, same month year over year
Grew monthly qualified leads from 15 to 56 through roofing SEO, Google Ads, service-specific landing pages and repaired attribution; monthly ad spend rose from $2,000 to $3,000.
Qualified leads / month2024–2025 year before
- 12 tracking faults repaired
- 23 landing pages launched
- 34 roofing guides published
- 41 qualified-lead bidding test
Qualified leads / mo15 → 56+273%
Organic leads / mo5 → 30+500%
Paid leads / mo10 → 45+350%
Organic sessions / mo250 → 1,000+300%
Paid-session lead rate2% → 6%+200%
Paid leads / $1,0005 → 15+200%
- 15 qualified leads: 5 organic, 10 paid; duplicate enquiries excluded.
- 250 organic sessions; 3 roof-replacement pages competed for identical searches.
- $2,000 ad spend generated 500 paid sessions and 10 qualified leads.
- 28% of ad spend went to employment, supplies and DIY searches.
- 2 tracking faults inflated platform conversions; qualified leads required manual reconciliation.
Consent updates duplicated form events
Consent callbacks reattached submission listeners; installed 1 listener and deduplicated events using submission IDs.
1 enquiry counted twiceMobile redirects stripped click identifiers
A mobile redirect discarded query strings; preserved gclid and campaign parameters through the redirect chain.
31 paid sessions unattributedNegative keyword blocked replacement searches
A shared broad negative blocked roof replacement queries; removed 1 conflicting term and separated repair exclusions.
1 service group suppressed| Oct ’24 | 2 | tracking faults repaired; CRM-qualified forms and calls reconciled |
| Oct–Nov ’24 | 186 | negative keywords added; employment, retail and DIY traffic excluded |
| Nov ’24 | 3 | landing pages launched for repairs, replacement and flat roofing |
| Dec ’24 | 12 | ad creatives tested across 3 service groups |
| Jan ’25 | 3 | audience segments observed; converted customers excluded from remarketing |
| Feb–Mar ’25 | 3 → 1 | competing replacement pages consolidated; 4 local roofing guides published |
| Apr ’25 | 1 | bidding experiment adopted qualified-lead imports after conversion validation |
| May–Sep ’25 | 48 | internal links added between roofing guides and service pages |
DurandHeritage districts; some exterior alterations require heritage permits
1 permit checklist linked to municipal guidance
KirkendallOlder housing stock with varied rooflines
6 project examples separated repairs from replacement enquiries
Stoney Creek waterfrontLake Ontario exposure and wind-driven rain
1 inspection guide covered flashing and roof penetrations
Hamilton MountainWinter snow and freeze–thaw cycles
2 guides covered ice dams and attic ventilation
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Get A Free AuditMarket data
132K monthly searches. How many reach you?
Ahrefs and Keyword Planner show demand across 6 business types. Your audit identifies gaps between that demand and your enquiries.
132K
service searches a month across 6 business types
1,200 deduplicated commercial keywords targeting Hamilton
Ahrefs + Keyword Planner2.3
mobile screens before the first organic result
Median across 240 commercial SERPs; ads and Map Pack included
QliqQliq SERP capture35%
of after-hours mystery calls went unanswered
21 of 60 businesses; 10 per business type, 6–9 pm weekdays
QliqQliq mystery-shopper test45%
of businesses answered form enquiries within 1 business day
27 of 60 enquiries; another 21 answered within 2 business days
QliqQliq mystery-shopper test| Business type | Searches / mo | Avg CPC | Cost per lead | Top-10 ref. domains | Top-10 words | AI Overview |
|---|---|---|---|---|---|---|
| HVAC contractors | 26,000 | $12 | $120 | 85 | 1,400 | 20% |
| Plumbers | 24,000 | $14 | $140 | 95 | 1,200 | 25% |
| Dental clinics | 32,000 | $16 | $160 | 120 | 1,600 | 15% |
| Personal injury lawyers | 12,000 | $38 | $380 | 210 | 2,100 | 10% |
| Auto repair shops | 18,000 | $7 | $70 | 60 | 1,000 | 5% |
| Roofing contractors | 20,000 | $18 | $180 | 105 | 1,500 | 15% |
132,000 searches total; 40 SERPs per type. CPC is spend divided by clicks; lead costs are spend divided by enquiries, not booked jobs. Referring domains and words are medians. Source: Ahrefs, Keyword Planner, DataForSEO, QliqQliq Ads accounts
Hamilton service queriesAll client niches
Position 1: 14.8% versus 26.4%, an 11.6-point gap. Non-brand mobile queries; ads and Map Pack commonly precede organic listings. Source: GSC of client sites: 6 Hamilton businesses versus 24 baseline sites, 12 months
Reviews among Map Pack top-3 businesses
Reviews: median for sampled top-3 profiles, equally weighted across 6 business types; not a ranking threshold. Firms: 3,600 deduplicated profiles assigned once to non-overlapping study districts, not municipal boundaries. Source: QliqQliq Maps grid scan, 49 points per district; place names: City of Hamilton.
76%
of non-brand organic clicks come from phones
GSC of client sites, 6 businesses28%
of commercial keywords include a district, city or near-me modifier
Ahrefs, 336 of 1,200 keywords+65%
air-conditioning searches in June–August versus the other 9 months
Keyword Planner, monthly averages over 24 months+48%
furnace-repair searches in November–February versus the other 8 months
Keyword Planner, monthly averages over 24 months1.4×
organic enquiry rate on district-specific pages versus matched citywide pages
Client analytics + call tracking, 6 businesses; 7.0% versus 5.0%90%
of commercial SERPs display a Map Pack
QliqQliq SERP capture, 216 of 240 SERPs75%
of commercial SERPs display ads above organic results
QliqQliq SERP capture, 180 of 240 SERPs6.5 / 10
top-10 results belong to service businesses rather than directories, publishers or platforms
QliqQliq SERP capture, 1,560 of 2,400 result slots15%
of sampled commercial queries trigger an AI Overview
DataForSEO, 36 of 240 SERPs190
referring domains per top-3 service-business page, median
Ahrefs1,450
words per top-10 service page, pooled median
QliqQliq crawl, 600 pages30%
of service pages publish a starting price or fee range
QliqQliq crawl, 180 of 600 pages24%
of roofing pages explain building-permit considerations
QliqQliq crawl, 24 of 100 roofing pages42%
of landing pages display a phone link within the first mobile screen
QliqQliq mobile audit, 252 of 600 pages40%
of sampled origins with field data pass all 3 mobile Core Web Vitals
Chrome UX Report, 40 of 100 eligible origins60/35/5
% of organic enquiries through calls, forms and chat, respectively
Call tracking + form and chat logs; 648 calls, 378 forms, 54 chats6.0%
organic session-to-enquiry rate: 1,080 enquiries from 18,000 sessions
Client analytics + call tracking, 6 businesses10.0%
paid enquiry rate: 600 enquiries, 6,000 clicks, $105,000 spend
QliqQliq Ads accounts + call tracking; $175 blended cost per enquiry6 h 20 m
median first response among 48 answered mystery form enquiries
QliqQliq mystery-shopper test, 60 businesses20%
of mystery form enquiries receive no response within 2 business days
QliqQliq mystery-shopper test, 12 of 60 enquiriesMethod: 1,200 keywords · 240 commercial SERPs · 600 service pages · 60 mystery calls · 60 form enquiries · 6 client sites · 12 months. PPC: 1,000 clicks and 100 enquiries per business type; $105,000 total spend. CAD throughout. Public benchmarks retain their stated dates. · Updated Q3 2026
FROM AUDIT TO ACTION
5 steps from missed opportunities to a clear plan
Get your free audit
We examine your search presence, campaigns and paths to enquiry.
Find the gaps
We map the opportunities in your market and the issues standing between visitors and your phone.
Move fast
QUIQ Pixel finds technical SEO issues in hours. Our scripts and AI tools speed up fixes and pages.
Connect your channels
Your SEO, Google Ads, service pages and AI visibility work from one plan.
See the work
Your Glass Box Portal shows rankings, leads, spend and a change log, 24/7.
Your growth deserves more than a monthly report
| MasterSEO | Typical agency | |
|---|---|---|
| Delivery | Scripts and AI tools ship fixes in hours or days | Weeks for comparable changes |
| Visibility | 24/7 dashboard and a log of changes | Periodic reports |
| Focus | Calls, leads and revenue across connected channels | Separate channel reports |
| Exclusivity | One major client per niche and region | No niche exclusivity |
Results you can take to the bank.
I don't expect you to learn the technology. I expect our team to show you what we changed, where your leads came from and how your investment is working. That's what growth should look like.
Anton Kovalchuk
Founder
Get the answers. Then get your free audit.
What does a digital marketing agency for Hamilton businesses do?
We manage SEO and Google Ads, improve landing pages and strengthen your visibility in AI search. We connect those efforts to lead tracking, so you can see how your marketing contributes to enquiries.
How quickly will I see results?
Our scripts and AI tools let us ship fixes and pages in hours or days. Lead growth and SEO results take longer, and timing depends on your market, competition and starting point.
Can you guarantee first-page rankings?
No. Search rankings cannot be guaranteed. We focus on the searches relevant to your business and measure progress alongside leads and revenue.
How much does digital marketing cost?
Your budget depends on your goals, market and the channels you need. Your free audit identifies opportunities, giving you a starting point for discussing scope and investment with our team.
How do I see what your team is doing?
The Glass Box Portal gives you 24/7 access to rankings, leads, spend and a log of changes. You don't need to decipher the technical work to see what is happening.
Will you work with my direct competitors?
We take one major client per niche per region and don't work for their direct competitors. Ask about availability for your business during your free audit.
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Written and reviewed by Anton Kovalchuk, Founder of QliqQliq · Updated November 2026Find out where your next leads are hiding
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